Lisa Free-Martin Serves as Panel Speaker at Benefits Conference
Workplace Benefits Mania
Lisa served on a panel for the session on “Evaluating Enrollment Decision Support Tools.” Discussions included the types of decision support tools currently available in enrollment platforms, as well as the future direction of decision making tools. Lisa stated, “As we move into the future I believe you will see a much more precise approach though profiling clients with a limited number of demographic questions. The answers to these questions would generate a package approach to the client with a recommendation of what would best fit their needs, while allowing them to modify that package once delivered.”
Lisa has been in the employee benefits market for over 20 years and specializes in delivering and marketing worksite benefits solutions. She joined InRoll, a nationally recognized Benefits Administrator in the K-12 market, in June 2016.